Latest Apple Insights

A new round of iPhones means a new round of Apple Silicon benchmarks, and we’ve just gotten our first look at a Geekbench result for the A18 chip, showcasing modest performance gains. more…

Apple unveiled its all-new AirPods 4 lineup yesterday, including the introduction of a new version with Active Noise Cancellation. If you’ve been considering switching from AirPods Pro to AirPods 4, however, there’s a key difference to keep in mind: AirPods Pro still offer much better noise cancellation. more…

Apple is rolling out a new firmware version to AirPods Pro (2nd generation). The new firmware comes ahead of iOS 18 being released next week, which will bring multiple new features to AirPods Pro. Your AirPods Pro will update themselves when charging and within Bluetooth range of your iPhone, iPad, or Mac connected to Wi-Fi.

Apple’s AirPods Max announcement yesterday was disappointing, to say the least. Ahead of the big event, AirPods Max 2 were widely expected to be released. Instead, we got the same old AirPods Max in new colors, and with USB-C. For better or worse, the announcement makes AirPods Max a bigger status symbol than ever. Here’s

Chrome Tab Groups can already be saved across signed-in desktops, but Google will soon sync them with your mobile devices. Meanwhile, Tabs Groups are now available on iOS. more…

Apple shared quite a bit of news for AirPods users yesterday, including the launch of new AirPods 4. For , however, there was also some exciting news, with Apple unveiling new hearing health features rolling out over the course of the coming months. Apple says its new set of hearing health features for AirPods Pro

Goldman Sachs is still looking to exit its partnership with Apple as losses continue to mount. As detailed in a new report from The Wall Street Journal, Goldman Sachs will take a $400 million hit this quarter due to its floundering consumer business. more…

For the last few years, Apple has introduced a new chip only in its iPhone Pro models. But that changed yesterday, when the entire iPhone 16 lineup received the brand new A18 line of chips. The iPhone 16 gets an A18 and the iPhone 16 Pro an A18 Pro. But what’s the difference really? Here’s

With pre-orders now live on the new Apple Watch Series 10, black Apple Watch Ultra 2, AirPods 4, and more, it’s time to take a look at some deals on the rest of the Apple’s current lineup alongside some notable price drops on accessories for the new gear. Firstly, we have spotted another chance at $250 in savings

Macworld Apple’s big September event (tagline: It’s Glowtime) gave us a lot to chew on. The company introduced new iPhone 16 and iPhone 16 Pro models, Apple Watch Series 10 with the first design change in a long time, the Apple Watch Ultra 3, two new AirPods 4 models, and an update to AirPods Max.