Latest Apple Insights

Apple is prepping a significant new generation of iPhone for 2025, headlined by the expected iPhone 17 Air. And now, a new report could point to the technology and supplier that will make an ultra-thin iPhone possible. more…

Macworld Now that the iPhone 16 launch is in our rearview mirror, we can start looking at the models coming in 2025. And first up is what is shaping up to be a very exciting update to the cheapest iPhone–it could include a major new component Apple has been working on for more than five

The iPad makes a great leisure device for watching videos, reading, or playing games. But it can also be a powerful productivity tool. I use the iPad Pro as my primary computer, and have been enjoying three key upgrades in iPadOS 18. Here are the best new features to boost your iPad productivity. more…

Apple has a new video out promoting the iPhone 16. While previous ads have spotlighted the forthcoming Apple Intelligence features, this latest video is all about Camera Control. And if you pay close attention, you’ll notice a key detail about Apple’s intended use for the new button. more…

Joining even lower prices on the new Apple Watch Series 10, including both 42mm and 46mm models, as well the best prices yet on the official Apple iPhone 16 Camera Control MagSafe cases, we have a fresh batch of discounts for you down below. Some highlights include the 14-inch M3 MacBook Pro with 16GB of

Apple did something with the iPhone 16 line that surprised a lot of people. It made the base model option stronger than ever, providing fewer compelling reasons to upgrade to the iPhone 16 Pro. But recent reports about the next iPhone SE could explain why. more…

Both the iPhone 16 and the iPhone 15 before it offer the option to limit charging to 80% rather than 100%. The thinking is that many people don’t need the full battery capacity of the device in a typical day, and it reduces wear on the battery, extending its life. But is the theory backed

Listen to a recap of the top stories of the day from 9to5Mac. 9to5Mac Daily is available on iTunes and Apple’s Podcasts app, Stitcher, TuneIn, Google Play, or through our dedicated RSS feed for Overcast and other podcast players. Sponsored by SUPCASE and I-Blason: Protect your brand new iPhone 16 in style with rugged cases. more…

Apple’s partnership with Major League Soccer (MLS) is about to have a landmark moment. Lionel Messi’s Inter Miami team just clinched a postseason spot, and Apple has plans to make the first Messi playoff match available to as big an audience as possible, on as big a screen as possible. more…

I’m very late to the sit-stand desk party, I know. My colleague Jeff Benjamin first made the switch way back in 2016, and Apple did the same for all its Apple Park employees in 2018. I’d so far been using a large custom-made desk, but there are two reasons that now seemed a good time