Latest Apple Insights

Alright, let’s make some predictions. Aside from the iPhone, Services is Apple’s most successful product category. The company’s approach to modern artificial intelligence, combined with its acquisition history, hints at how Apple could unlock new revenue streams in 2025. Apple Intelligence has the potential to be the next major driver of Services revenue. more…

Macworld Apple’s brand-new MacBook Pro only just went on sale last week and it already has its first discount: Amazon has dropped the price to $1,474, a savings of $125 off its $1,599 MSRP and a surprising price cut for such a new model. Running on a powerful M4 chip, the MacBook Pro will easily

Ever since Twitter became X, many users have been looking for a good alternative. Meta’s Threads has become that for a lot of people. But a very big, yet inevitable change is happening to the social media network soon: ads are coming to your feeds. more…

The holiday shopping season has arrived, and with it a great gift has just released for the Ted Lasso fans in your life (self-gifting is okay too). From The New York Times’ TV critic comes telling the full story of the biggest Apple TV+ hit. more…

The team behind Halide is back with an update to their video capture app Kino. Version 1.2 introduces support for Camera Control on iPhone 16, high frame rate support tuned for iPhone 16 Pro, and a new app icon that’s less HAL 9000 and more film reel-inspired. The update also adds the ability to organize

Joining all-time lows on the 42mm and 46mm Apple Watch Series 10 starting from $349, today Amazon has decided to carry the deep discounts over to the GPS+Cell models, including both the aluminum and higher-end titanium variants starting at $449 (the best prices ever across the board). Next up we have a particularly notable deal

More mixed reality games that became popular on Meta Quest headsets are coming to Apple Vision Pro. Little Cities: Diorama offers an all-new version for Apple Vision Pro. Notably, it blends your real-world environment with a virtual city you create. Considering the mixed reality fidelity on Vision Pro, this should be the best version of

Apple has a new home device launching early next year, as detailed in an extensive Mark Gurman report. And this as-yet-unnamed ‘HomePad’ sounds like exactly what I want in a smart home product. more…

Apple Arcade is always adding new games for subscribers, but the service is preparing for an especially big holiday season and start of 2025. Today Apple announced 15 new titles that are dropping soon. Here’s what’s coming. more…

Apple Intelligence just arrived last month, and some of its most exciting features will arrive with iOS 18.2 in the coming weeks. Meanwhile, a new report indicates Apple’s major AI competitors are hitting speed bumps with their growth. It seems Apple may be hitting its AI stride at just the right moment. more…