Latest Apple Insights

Apple has updated the AppKit documentation to inform developers about a significant change coming to the macOS pasteboard, the system-level mechanism for transferring data between applications and Apple devices. Here’s how it’s going to work: more…

Apple is launching a limited-time promotion in partnership with Nike. In an email today, the company revealed that Apple Card users can store 6% Daily Cash rewards on purchases at Nike through June 15. more…

A little more than five years ago, in the early hours of my birthday, no less, I woke up to what I thought was that intense and prolonged alert that the Apple Watch gives you when it’s about to go dead. That wasn’t it. more…

For the past few months, there have been plenty of rumors and reports about Apple’s plans to release AI-enabled wearables. Currently, it looks like Apple’s direct competitors to the Meta Ray-Bans will be launched around 2027, alongside AirPods with cameras, which will offer their own set of AI-enabled features. While it might be too early to know

Macworld In March 2025 Apple updated the Mac Studio for the first time since June 2023. The Mac Studio now comes with either a M4 Max or M3 Ultra chip – yes, those are different chip generations but the M3 Ultra is still the more powerful (and expensive option). In our review of the M4

Macworld A year after Apple updated the iMac with an M3 chip, in late 2024 Apple switched in an M4 chip and doubled the memory. Following an October 2024 announcement the M4 iMac went on sale on November 8. Read about the 2024 iMac and read our review: M4 iMac review. With the arrival of

Switzerland has the strictest laws in the world when it comes to personal data, which is likely one reason Swiss-based pCloud has over 20 million users worldwide. This secure cloud service offers the perfect blend of top-tier protection and easy access. With a special deal on the Family Lifetime Plan, you can safeguard up to

Macworld Apple announced new, smaller Mac mini models with M4 and M4 Pro chips in October 2024 and they went on sale on went on sale on November 8, 2024. This was the first update to the range since January 2023. Read about the new Mac mini here: M4 Mac mini: Everything you need to

To say that Apple has been struggling in the Chinese market is an understatement. Including the most recent fiscal quarter, in which the company reported a 2% year-over-year revenue drop in the country, Apple has seen its numbers stay in the green for only three of the last twelve fiscal quarters. That includes an 11%

This week, Apple TV+ premieres its next big sci-fi series: Murderbot. The show stars Alexander Skarsgård as an android who just wants to be left alone to stream TV soap operas. Here’s what reviews are saying so far. more…