Latest Apple Insights

AI seems to be changing everything. In some cases, that includes the climate ambitions tech companies had before AI arrived. Recent comments from Google’s CEO is evidence of that. Apple, meanwhile, is holding firm to its 2030 goals and has reiterated them in a new interview. more…

Benjamin and Chance share their hands-on reviews with Apple’s latest products, from the impressive noise cancellation in AirPods 4 to the useful — if fiddly — Camera Control on the iPhone 16 Pro, and the redesigned Apple Watch Series 10. The latest iOS 18.1 beta also includes some useful enhancements to Control Center and iPhone Mirroring. And

Macworld For the second time in as many weeks, Apple has updated the firmware for AirPods Pro 2 (both USB-C and Lightning variants). Apple has not yet posted release notes for this firmware update, but will do so at this support page. This fall, AirPods 2 are expected to get a new “clinical grade” hearing

Apple TV+ offers a wide variety of TV shows, movies, and documentaries. While the service has a strong track record for making quality TV (here are the best shows), the film library is more hit or miss. There’s still a lot to enjoy, though, especially if you know what you’re looking for. And you can

Apple is rolling out another new firmware update to AirPods Pro 2 users today. This update comes just a week after the last update and two weeks after Apple released iOS 18 with new features for AirPods users. more…

We’ve been hearing multiple rumors about Apple working on a new home accessory that combines capabilities of an , Apple TV, and HomePod. A few months ago, references to a “HomeAccessory” were found in Apple’s backend code. Now 9to5Mac has learned more details about this new device. more…

Apple Arcade added a big new title today. Balatro+ is now available for Arcade users, bringing the addictive card game to a new audience across all of Apple’s platforms. Here’s what you should know. more…

Macworld The 13-inch MacBook Air is on sale for $200 off right now over at Amazon, and it’s one of the best deals we’ve seen for this model, bringing down the price to $900 with an on-page coupon. This 2024 MacBook Air model comes equipped with an M3 chip, which is powerful and efficient, bringing

Apple continues to roll out dark app icons for its suite of iOS apps that live in the App Store. Today, GarageBand got a bug fix update that includes the stylish new dark theme artwork. more…

The first wave of Apple Intelligence features are coming soon in iOS 18.1. But many users are more excited about the AI release happening after that. Genmoji are expected to arrive in iOS 18.2, and this is how they’re going to work. more…