Latest Apple Insights

While some companies, including Spotify, Amazon, and Patreon, have been quick to jump at the opportunity to add external payment links to their apps, Netflix is taking a slower approach. more…

TikTok has told advertisers that it’s in the US to stay, stating that “we are here” and “are absolutely confident in our platform and confident in the future of this platform.” The statement came after Trump indicated that he would extend the current enforcement pause again if needed, despite that fact that this is probably

The Android and iPhone spyware company NSO has suffered a major defeat in a US court, after a judge ruled that the company must hand over its Pegasus code to Meta. Update: NSO was yesterday ordered to pay Meta more than $167M in damages for the attack. It’s the latest setback for the company, which

Global Apple Watch shipments have now been in significant decline for two years, according to a new market intelligence report. The news is made worse by all competing premium smartwatch brands seeing their shipments grow during the same period. The report lays the blame on fewer reasons to upgrade, suggesting that Apple needs to focus

Macworld I know what you’re thinking…I’m not going to spend eight bucks a month on a subscription gaming service just full of mobile games! That’s half the price of Xbox Game Pass or PlayStation Plus Extra where I have access to hundreds of real games! But if you spend a fair amount of time playing

Epic Games‘ five year legal battle against Apple has cost the developer well over $100M in legal fees alone, and CEO Tim Sweeney says that the total cost has been north of a billion dollars. While Sweeney thinks it was worth it, one high-profile Apple commenter has his doubts – suggesting the legal victory doesn’t

Apple’s hit comedy ‘The Studio’ is making waves across Hollywood for its incisive and hilarious portrayals of all-too common movie biz scenarios, covering topics like the excessive use of ‘I.P.’, keeping overzealous directors in check, and the efforts execs go to overthink casting choices. As well as funny storylines, the show includes a laundry list

When Apple moved the iPhone to USB-C with the iPhone 15, it left behind more than just the Lightning port. While each new iPhone comes with a USB-C charging cable, many cars still use USB-A ports to enable wired CarPlay. That’s created an annoying gap for drivers: no first-party cable to connect a USB-C iPhone

Speaking at Stripe Sessions 2025, Meta CEO Mark Zuckerberg didn’t miss the opportunity to frame Apple as the foe—and Google as the friend. Stripe CEO and co-founder John Collison asked Zuckerberg about Apple after the latest U.S. court decision that forced Apple to loosen its App Store rules. “Tim’s had a bad week,” Zuckerberg quipped.

Will iPhone 17 Air be a hit? That’s the question Apple wishes it could answer in advance, since it needs to prepare enough units of the new model to reasonably meet demand. But I suspect Apple’s sales estimates, based on a recent report, might be way off. more…